Taga soft goods products  design helek studio

Taga

Taga 2.0 is a bike specifically designed to address the needs of the modern family

Client: Taga Bikes   l   Year: 2016

Taga 2.0 is an urban vehicle for parents and kids. It includes both bike and stroller, and allows a parent to ride with up to two kids. Best of all, its unique three-wheel design means that it’s safe and stable, even in a crowded urban environment.

Taga soft goods products  design helek studio

Taga 2.0 was the winner of the 2016-2017 Red Dot Competition.

Taga reddot design award soft goods products  design helek studio

What makes Taga 2.0 so special is its unique modular design. Taga wanted to help create a bike that could get someone anywhere they wanted to go, so they created a seat that could be changed into a shopping basket and an add-on seat perfect for a child.

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Process

Helek Studio was responsible for developing the Taga’s textile parts, such as the royal canopy, the basket, and the seats. After a successful Kickstarter campaign, we worked with Taga through the entire production process, and were thrilled when this unique bike began arriving to families around the world.

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